La Plaia

Unieuro (electronics and mobile)

Unieuro La Plaia

Founded in the late ‘30s by Vittorio Silvestrini, Unieuro S.p.A. is currently the largest omnichannel distributor of consumer electronics and household appliances by number of outlets in Italy.
The Company is continuing along its path of profitable growth by increasing its market share in the categories most valued by customers, focusing on the importance of customers and the opportunities offered by its omnichannel approach.
Thanks to the competitive advantage and appreciation of its people, its widespread presence, very wide range, its ability to organise its range in a pleasant, clear and relevant manner, Unieuro is a retail brand that knows how to combine people’s needs of today with the technological solutions of tomorrow.
Passion, Proximity, Expertise and Commitment are values in which Unieuro strongly believes.